Far East Hospitality’s Village Hotels & Residences brand, launched in 2009, brings together the hotels and residences within its portfolio that are uniquely located at the heart of Singapore’s cultural and ethnic enclaves. Designed to showcase the unique flavour and cultural tapestry of the locales in which it is situated, each Village Hotel and Residence property draws energy from its surrounding precincts and diverse communities to create authentic experiences of Singaporean culture for every guest. The brand also infuses its own personal touches such as a regularly updated Walking Guide, local breakfast favourites and activities such as Masala Tea Tasting and Cooking Demonstrations.
The latest addition to the brand’s stable is Village Hotel Katong in Singapore’s East Coast area. Formerly the Paramount Hotel and Shopping Centre, the property was rebranded Village Hotel Katong when Far East Hospitality took over operations in mid-February 2012. Currently undergoing a phased, S$30 million refurbishment, the Village Hotel Katong will reflect the strong Peranakan heritage of the surrounding Joo Chiat and Katong district when renovation works are completed in early 2013.